TESTIMONIALS | Keith McGuinness

‘Keith provided us with excellent investment insight. His knowledge of the subject matter is obvious and he was able to communicate it in a clear and engaging way. Recommended.’
Svein Clouston, Managing Editor at Editions Financial (working with BlackRock Asset Management, Investec, BNP Paribas, Lloyds, HSBC)

‘Keith is an exceptional copywriter with the temperament to match. He has a broad and deep knowledge of financial services so his work is always accurate and engaging. His calm and confident attitude is a delight to work alongside.’
Lucius Peart, Head of Client Comms at Barclays Wealth and Investment Management

‘Keith played a key part in helping to deliver over 150 pieces of investment and personal finance related content, all adhering to compliant and legal standards. His clear, compelling writing style coupled with a strong work ethic, makes him a highly valuable member of any content team.’
James Crothall, Customer & Proposition Manager at Barclays Wealth and Investment Management

‘Keith is a highly knowledgeable journalist who can always be relied upon to provide well-grounded research and insights. He is an exemplary freelance journalist who you can trust to deliver bang on brief and on time’.
Anna Lawlor, Director of Luminescence (working with Saxo Capital Markets)

‘Quick to pick up a brief, rapid turnaround of projects with great attention to detail. Professional and co-operative. Also has a depth of knowledge about his chosen field, which shows through in his writing.’
Joan Grady, Senior Copywriter at Mantra Copywriting (working with Prudential)

‘Keith provided some back-fill marketing copywriting support following unexpected staff moves and we were delighted with the work. He worked hard to engage with our investment managers and sales liaison people and to provide meaningful output for our advisers and clients, always in a timely manner and rarely requiring any significant re-writing. I would strongly recommend him to any prospective client.’
Philip Martin, Proposition & Marketing Director at Openwork Ltd

‘Keith is a talented writer, researcher, and interviewer. He can take complex ideas and quickly turn them into digestible, engaging articles. I also greatly appreciated his positive attitude, professional demeanour, and agility. Keith never missed a deadline, which is quite notable given the fast pace of the blockchain space. He was a pleasure to work with!’
Kim Ficera, Head of Editorial at the Celo Foundation

‘I worked with Keith for almost a year, during which time he worked closely with our investment team to deliver top quality, technical investment communications – always delivering on the brief and always one time. Keith has has a high degree of technical knowledge, and is able to adjust his writing style to suit the audience he is writing for. In addition to these skills, Keith is a true gentleman and a pleasure to work with.’
Chris Cahill, Marketing Manager at Omnis Investments

‘It’s rare to find a content writer who just gets what B2B content needs to look like and hits all the notes. Keith is structured in his process, never misses a deadline, quick to respond to feedback, and delivers clean, succinct, engaging content that meets the brief. He’s a real pleasure to work with.’
Le Raine Hendrik, Global Marketing Campaign Manager at Backbase

‘Keith produced a series of articles for Learn Signal. Not only were the articles well written, but they were very popular with our audience. Keith is also prompt in his delivery, always meeting his deadlines’.
Philip Meagher, Founder of Learn Signal

I was very impressed with the level of professionalism, skill and creativity Keith showed every time he worked for us. He was able to write on various financial topics and always meet the deadlines I gave him. Keith comes highly recommended’.
Ayo Isinkaye, Marketing Manager at X Open Hub