Freelance investment, Fintech writer and Financial journalist
My aim is to take as much of the content creation process off your hands as you feel comfortable with.
Here’s a quick summary of how I work:
- Together we complete project brief either by email or on the phone
- I arrange a product demo if possible, or I can set up a dummy account to explore your product
- I research 3-4 ideas and put together brief outlines, a keyword list and a content schedule
- I submit outlines, keywords and publishing schedule for feedback
- Once approved, I create the content (a 500 word blog post typically takes 3-5 days)
- I submit the content for approval and make any amends you request
- I audit the content (keep track of its performance i.e. visitors, page views, time on site, signups, links)
Content marketing isn’t a standalone solution, it should be part of an integrated marketing plan. I work with partners in the following areas:
Social Media
Search Engine Optimisation (SEO)
Pay Per Click (PPC)
Market Research
Email Marketing