Freelance investment, Fintech writer and Financial journalist

My aim is to take as much of the content creation process off your hands as you feel comfortable with.

I can help with distributing content across channels such as:

  • Syndication e.g. Outbrain, Taboola, Contently

  • External blogging platforms e.g. LinkedIn, Medium, Seeking Alpha

  • Partnering with media publishers e.g. Forbes

  • Distributing press releases

  • Guest posting

  • Email newsletter copy

Here’s a quick summary of how I work:

  1. Together we complete project brief either by email or on the phone
  2. I arrange a product demo if possible, or I can set up a dummy account to explore your product
  3. I research 3-4 ideas and put together brief outlines, a keyword list and a content schedule
  4. I submit outlines, keywords and publishing schedule for feedback
  5. Once approved, I create the content (a 500 word blog post typically takes 3-5 days)
  6. I submit the content for approval and make any amends you request
  7. I audit the content (keep track of its performance i.e. visitors, page views, time on site, signups, links)

Content marketing isn’t a standalone solution, it should be part of an integrated marketing plan. I work with partners in the following areas:

  • Social Media

  • Search Engine Optimisation (SEO)

  • Pay Per Click (PPC)

  • Market Research

  • Email Marketing